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Quest – Immersive Escape Room Website
Quest is an immersive escape room experience designed to challenge and entertain visitors with a range of thrilling scenarios. Our mission was to create a visually captivating and user-friendly website that effectively showcased the variety of escape rooms, streamlined the booking process, and highlighted other activities available on-site. Our focus was on delivering a design that captured the mystery and excitement of the escape room experience.
UX/UI Design · Website Creation · Entertainment & Attractions
The primary challenge was to design a website that not only captured the suspense and adventure of escape rooms but also maintained a clear and intuitive user journey. Balancing an immersive theme with functionality was crucial to ensure users could easily navigate, explore room options, and complete bookings without confusion.
The Challenge
Steps included
Affinity Diagram
Empathy Mapping
Information Flow
We conducted usability testing with potential players to ensure that our website design for Quest delivered a seamless booking experience. Users were asked to explore the site, view escape room options, and complete the booking process. This helped us identify pain points, gauge user satisfaction, and refine our design for clarity and ease of use..
Usability Tests
Users preferred having clear room descriptions and difficulty levels.
The booking process needed clearer instructions for group size selection.
Participants appreciated visual indicators for availability and difficulty.
Key Findings
User Flow Optimization
We developed a user flow focused on creating a seamless booking experience for Serentiva’s customers. Our goal was to guide users from exploring treatments to completing a booking with minimal friction. This flow included clear navigation paths, intuitive treatment selection, a straightforward calendar interface, and a simplified checkout process, ensuring users could quickly book their preferred treatments without confusion.
KEY FINDINGS
Clear Navigation: Ensured users could easily explore treatments and find the services they wanted.
Simple Treatment Selection: Designed a process that minimized the number of steps to choose treatments.
Intuitive Calendar Integration: Provided a clean, user-friendly calendar for selecting dates and times.
Streamlined Checkout: Reduced unnecessary form fields and included clear prompts for essential information.
Visual Guidance: Used consistent icons and labels to guide users through the booking process.
Mobile Optimization: Ensured the flow worked seamlessly across both desktop and mobile devices.
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